The Demeter Collection logo

The OurWhisky Foundation is delighted to introduce the Demeter Collection, the world’s first auction of whiskies celebrating female achievement.

Named after the Greek goddess of grain, the Demeter Collection will highlight rare and unique whiskies crafted and inspired by some of the industry’s most talented women, maintaining a particular focus on the compelling stories of those involved in their creation.

The inaugural auction will be hosted in partnership with Whisky Auctioneer on 29 March- 8 April 2024, coinciding with Women’s History Month and International Women’s Day, as well as the OurWhisky Foundation’s second anniversary. The carefully curated collection will be held every two years with all proceeds donated to the OurWhisky Foundation.

Demeter Collection whiskies for auction

About Demeter

Demeter (Duh-mee-tuh) is the Greek goddess of the harvest and agriculture, presiding over crops, grains and the fertility of the earth. Known as the ‘good goddess’, she gifted humankind with the knowledge to grow and harvest their own crops. Such was her deep connection to the planet that she is often likened to Gaia, while some claim her name translates to ‘Mother Earth’.

According to legend, her daughter Persephone was abducted and held hostage in the underworld by Demeter’s brother, Hades. Racked with grief, Demeter plunged the world into a deep famine as she searched far and wide for her lost daughter. Ultimately Hades allowed Persephone to return to the surface for just eight months a year. It was only during this time that Demeter allowed crops to grow once more, thereby creating the seasons, a continuous evolution of time that symbolises the eternal cycle of life and passing of knowledge from generation to generation.

Women and Whisky

Despite her important role within Greek mythology, Demeter remains one of the lesser-known of the Olympians, her story largely untold in popular culture. Yet her heroic tale of overcoming obstacles to support her daughter, all while sharing her knowledge and wisdom with others, embodies many similar values as the OurWhisky Foundation.

Just like Demeter’s sidelining in pop culture, women’s contributions to whisky have been vastly under-recognised. Through the Demeter Collection we want to honour the grain goddess and tell the untold stories of women in whisky, while raising much-needed funds to enable the OurWhisky Foundation to support, recognise and empower future generations of women in the industry.

The Lots

The inaugural Demeter Collection features 18 lots of rare whiskies, many of which are one-of-a-kind, every one designed to tell the compelling stories of the women behind the liquid. 100% of the proceeds from the auction, including Whisky Auctioneer’s buyers’ fee, will be donated to the OurWhisky Foundation.

Full details about each lot will be revealed in the coming days. Register your interest at whiskyauctioneer.com to receive further updates.

The 18 lots featuring in the inaugural Demeter Collection:


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As a non-profit organisation, we rely entirely on donations and support from the industry to deliver on all our initiatives.