The Cut
The editorial magazine for the OurWhisky Foundation.
8 lessons we learned at Bar Convent Berlin
From innovative blending techniques to the importance of giving space to diverse voices, these are our eight biggest takeaways from participating in one of Europe’s biggest bar shows.
9 predictions for women and whisky in 2024
What does 2024 have in store for whisky and the women who make it? Millie Milliken asks nine women for their hopes and predictions.
Behind the Modern Face of Whisky with Christina Kernohan
Award-winning photographer Christina Kernohan is the vision behind the lens of our second Modern Face of Whisky image library. Here, she tells Becky Paskin about telling stories through photography, her vision for her contribution to the collection and why diversity in imagery is so important.
The Modern Face of Whisky launches festive image library
The Modern Face of Whisky, the OurWhisky Foundation’s free stock image library, has been updated for the festive season to further address sexism and stereotyping in whisky media.
OurWhisky Foundation launches Modern Face of Whisky image library
The OurWhisky Foundation has partnered with 11 of the world’s leading whisky producers to launch a free stock image library designed to improve the diversity of whisky drinkers portrayed in the media.
Glenmorangie launches inclusive ad campaign
Glenmorangie has launched a bold, colourful advertising campaign to attract new whisky consumers and recognise those ‘who have never felt visible before’.
How can whisky shows be more inclusive for women?
The first in our new series of panel discussions saw whisky and beer show organisers explore how they can create safer, more welcoming spaces for all guests.
Gender equality beyond International Women’s Day
International Women’s Day is an occasion increasingly used by brands to recognise and celebrate the women working within their industry, but how are they supporting their female staff across the other 364 days of the year?